About Panoptic Events
Since 2014, Panoptic Events has operated across Glasgow and Scotland as a MICE and experiential marketing agency, delivering 3,000+ events globally. The company sources across 350+ personally scouted destinations and holds TIDS accreditation, underpinned by 7,000 face-to-face supplier meetings and a vetted international partner network.
The agency runs meetings, incentives, conferences and exhibitions for FMCG, Tech, Sport and B2B sectors, alongside multi-continent reward travel programmes with measurable ROI focus. Its experiential marketing division engages 400 events annually, building brand-customer connection through positive emotion and loyalty. Event design follows a sensory framework across Sight, Sound, Taste, Smell and Touch. Panoptic sources unique venues from stadiums and hotels to castles, negotiates preferential accommodation rates across 5-star properties, and handles product launches for high-end furniture, fashion and retail brands. Additional services cover itinerary planning, transfers, on-site day-of coordination and language assistance.
A team of 51-200 manages incoming DMC services for Scotland and global MICE sourcing, with direct venue relationships and extensive industry networking supporting end-to-end event delivery.