Vienna, Austria About Prime Tours
Since 2016, Prime Tours has operated across Vienna and Central Europe, running group tours, private experiences, and corporate programs throughout the region. The company pioneered Vienna's first Free Walking Tour and has since served over one million travelers, establishing itself as a local operator with direct market knowledge.
Prime Tours delivers group tours, private tours, and cultural experiences including historical city center walks, Mozart classical music tours, and hidden gems explorations. The culinary division runs pub crawls, food and wine tastings, and beer experiences. For corporate clients, Prime Tours designs teambuilding activities—e-scooter tours, bike tours, VR walking tours, and floating concerts—alongside company events such as Christmas parties, farewell tours, and bachelorette programs. The incentive team structures B2B incentive journeys and multi-destination itineraries through Central Europe. Ground logistics and transfers are handled in-house. Pricing models include tip-based Free Walking Tours alongside private and tailor-made offerings.
The company operates with a team of 11–50 staff members from its Vienna headquarters, serving corporate groups and individual travelers seeking authentic local experiences.