Amsterdam, Netherlands About UP Events
UP Events operates across Amsterdam and Weesp, delivering incentive programmes, corporate events, and MICE packages that connect people in inspiring surroundings. The company holds TÜV certification and maintains partnerships with the Society for Event Managers and G14, alongside membership in Vebon and business organization HISWA-RECRON.
The agency designs teambuilding experiences combining outdoor games, sporting challenges, and creative workshops—ice sculpting, caricature drawing, archery, and percussion—alongside laser gaming and BBQ finishes. Its corporate events portfolio covers outings, company parties, festivals, and school events. MICE offerings include all-in summer and winter packages for both outings and conferences. For incentive travel, UP Events creates reward and motivational group experiences in free-spirited environments. The company sources two branded venues: UP Amsterdam West (Tuinen van West) and UP Amsterdam Weesp, both set in natural surroundings that blend sport, tranquility, and activity. Milestone celebrations span birthday parties with catering options and festive atmospheres. On-site coordination is handled year-round by an experienced team, with tailored organization, food, beverages, and BBQ included as standard.
